Rouchon Paris, Studio Central
Rouchon Paris, Studio Central
The iconic production house Rouchon Paris has entrusted the design of its third studio of 1300m2 in Aubervilliers to Delordinaire Architects. For more than 30 years, Rouchon Paris has welcomed prestigious clients (Louis Vuitton, Hermès, the artist Angèle, etc.) to its studios where they can produce image content (photo, video) for their communication.
The logistical requirements for the space are substantial including lighting, set designs and film equipment. consists of 2 large format photography cycloramas, a mezzanine level catering space, fitting rooms and areas dedicated to make-up/hairdressing.
The design is a study in the relationship between the mercantile and the aesthetic. Obviously, it was necessary to prioritise technical requirements but we felt that this could become part of the overall atmosphere and the space could still be aesthetically beautiful. The vaulted wooden mezzanine was our starting point. It is an iconic gesture on the scale of the existing warehouse structure.
Below this monumental curve overlooking the main hallway, the design is articulated through two key materials: earth and wood. Raw earth bricks are used for the walls at ground level. They form a dense base layer to the overall composition and the acoustic and temperature regulating properties of the material produce a calmness throughout the space. The bricks are made locally from excavated earth reducing the environmental impact of the project. Similarly, the cross laminated timber (CLT) used for the mezzanine is a low impact construction method.
The iconic production house Rouchon Paris has entrusted the design of its third studio of 1300m2 in Aubervilliers to Delordinaire Architects. For more than 30 years, Rouchon Paris has welcomed prestigious clients (Louis Vuitton, Hermès, the artist Angèle, etc.) to its studios where they can produce image content (photo, video) for their communication.
The logistical requirements for the space are substantial including lighting, set designs and film equipment. consists of 2 large format photography cycloramas, a mezzanine level catering space, fitting rooms and areas dedicated to make-up/hairdressing.
The design is a study in the relationship between the mercantile and the aesthetic. Obviously, it was necessary to prioritise technical requirements but we felt that this could become part of the overall atmosphere and the space could still be aesthetically beautiful. The vaulted wooden mezzanine was our starting point. It is an iconic gesture on the scale of the existing warehouse structure.
Below this monumental curve overlooking the main hallway, the design is articulated through two key materials: earth and wood. Raw earth bricks are used for the walls at ground level. They form a dense base layer to the overall composition and the acoustic and temperature regulating properties of the material produce a calmness throughout the space. The bricks are made locally from excavated earth reducing the environmental impact of the project. Similarly, the cross laminated timber (CLT) used for the mezzanine is a low impact construction method.
